Technology: Lead to Win

Technology plays a key role in today's businesses. Not just developing products that are technological advancements, but using the latest technologies and technological advancements to create that business and product. For example, Intel corporation produces processors and chipsets, that by themselves are advancements in technology. However, Intel also advances the technology used in the creation of those chips. Furthermore, Intel is leading in both Product technology and Process technology vs. it's competitors. This means, even if the competitors can design a product comparable to Intel's latest processors they must also design the technology to produce it. In my business the technologies to provide my product are already well establish and well defined. It will be up to me to ensure that the latest web streaming technologies, search engines, and web design are incorporated into my business to make sure my product is as 'fancy' as possible for my customers. Opportunity to develop these technologies that I would be using is a little outside the scope of my business. However, my business involves a lot of analyzing video, and data input of attributes about various videos into a database. It would be extremely useful to my company if the technology to autonomously generate these data attributes from a video existed. This technology would not be something the customers see in the product, however it would mean a larger number of videos could be analyzed in a shorter amount of time, providing more content to the user at a faster rate. Such a technology would differentiate my service from my competitors and surely lead to more success. Though doubtful my company would ever enjoy a 2+ year technology lead over my competitors such as Intel.