Sunday, May 13, 2012

Entrepreneur: A state of being.


The idea of an entrepreneur is quite simple; innovate/invent, market, sell, profit. Sounds easy, but reality is considerably harsher. The vast majority of entrepreneurs never get off the ground, for various reasons, and those that do have to face the soberingly dismal odds of success. According to the reading, if you want to be an entrepreneur, you're statistically most apt to fail miserably. Yet, despite those statistics, a few people still give it a shot, and yet a few of those even succeed. Some may call those who try stupid, or brave, given the odds, but I just call them motivated. Of all the entrepreneurs I’ve seen, both successful and utter failures (and both) they all share the same attribute.


Motivation. 


Being an entrepreneur means you have to take on the colossal task of starting and running (at least initially) your own business. There are a number of avenues you can take on what kind of product, and business you start, but the idea is that whichever route you choose, success means generating a sustainable revenue stream for yourself and business. Whether you're filthy rich and invest your own money, or you put your strapping charisma to the test and pull in loads of cash from investors, friends or family, you'll be garnering a degree of risk. More often than not that risk will spill into your personal life and any failures can be catastrophic for your life or family. A good entrepreneur should mitigate risk whenever possible and focus on adapting and surviving all the problems that come their way. This is where motivation keeps them going, without motivation and good leadership no 'would be' entrepreneur will ever succeed.




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